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Four Ways Digital Printing Delights This Holiday Season

The preference for personalization is here to stay.

By: Christoph Ruef

VP & GM, Americas Printing, HP Inc.

Digital printing has changed what is possible in printing. It is continuing to transform the industry; revolutionizing the customization and personalization that printing houses can offer. This radical technology has made small-run professional printing quicker, more convenient and more economical.   It has truly changed printed goods into a highly dynamic medium.   Thanks to its flexibility and dynamism, digital printing has allowed manufacturers, marketers, retailers and even shipping comp...

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